In The Market

eCommerce

We told you in our last edition of “The Bridge” that you’ll be impressed with our new VP of Marketing. As promised, Rachel Book came out of the blocks strong, with a myriad of creative initiatives to keep our sales and marketing team’s adrenaline flowing.

The newly unveiled eCommerce site is among the many tools she’s activated to help boost availability and sales of our innovative inventory. If you missed her summer announcement on behalf of her team, you can watch it here.

It’s worth another round of kudos to the team – across many departments – that made it possible:

Lou DeMarinis’s prints reveal themselves in the design.

Kim Gullo loaded the site and steered clients there.

Dana Corradi, Stephanie Davis, Danielle Freeman, Cassandra Kirkland, Tonya Nichols, and Stacey Tate shored up the system for ordering and enrolling.

C.J. Kuehn and Ted Spratt helped to set up the course cards.

Lynnette Mendenhall and Pete Milich figured out a way for people to actually pay for the products they order.

Nicole Costlow and Britta McCreary fell on the sword and edited the creation.

Finally, a standing O is in order for the performance of Doug Sharp, who spent countless hours organizing, coding, collaborating, caffeinating, and executing all things eCommerce site.

#DesignHowYouEducate

Thanks to the marketing team, we now have “Employee Spotlight” as a regular feature on our blog site. A loud shout out to Nicole Costlow for making it happen. The inaugural edition features a sit-down with Joe DiCicco, who gives us an inside look at online teaching. It’s a great addition to our outreach and social media efforts.

Nice work, team!